Las Vegas, NV — [December 4, 2025] — Loop TV, a leading CTV out-of-home (OOH) media network, announces its membership in the Interactive Advertising Bureau (IAB), joining more than 700 of the world's most respected media companies, agencies, and advertising technology platforms.
IAB membership reinforces Loop TV's commitment to transparency, accountability, and innovation across the digital advertising ecosystem. As one of the most widely distributed business-TV and streaming entertainment networks in the U.S., Loop TV continues to invest in industry alignment that drives confidence for advertisers and partners alike.
Loop TV's membership in the IAB reinforces its credibility in the industry, demonstrating transparency, reliability, and a commitment to recognized standards—qualities that inspire confidence among agencies, brands, SSPs, and DSPs. By adhering to IAB taxonomy, measurement, and reporting frameworks, and supporting initiatives like ads.txt/app-ads.txt and CTV/DOOH technical guidelines, Loop TV ensures its practices meet the highest standards of compliance.
Participation in IAB councils and working groups further positions Loop TV as an active contributor to the evolution of CTV and DOOH standards—helping shape policy, best practices, and the future of digital media.
Loop TV's IAB membership strengthens its ability to deliver scalable, premium campaigns powered by innovative technology across retail media and AI-driven solutions. Combined with high-quality content and sophisticated campaign execution, Loop TV enables advertisers to extend reach, deepen engagement, and activate audiences in high-dwell, real-world environments.
To learn how Loop TV can help optimize your CTV OOH strategy in targeted markets, connect with a member of our ad sales team.
Loop TV is an AI-powered entertainment and streaming network bringing dynamic, interactive, and personalized content to businesses and consumers nationwide. Featuring AI music videos, trivia, real-time predictions, and targeted advertising, Loop TV delivers the future of dynamic entertainment to screens everywhere.
Media Contact: press@loop.tv